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	<title>Brindle Waye</title>
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	<link>http://brindlewaye.com</link>
	<description>eLearning</description>
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		<title>Learning Is Way Too Much Fun!</title>
		<link>http://brindlewaye.com/learning-is-way-too-much-fun/</link>
		<comments>http://brindlewaye.com/learning-is-way-too-much-fun/#comments</comments>
		<pubDate>Wed, 08 May 2013 18:59:30 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[learning]]></category>
		<category><![CDATA[Science]]></category>
		<category><![CDATA[science]]></category>
		<category><![CDATA[Science Olympiad]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1320</guid>
		<description><![CDATA[“I had way too much fun in school.” It was one of the best compliments a 25 year old man can give his former Science coach. For some, it was also the most ironic. He was talking about middle school and high school, and all those intense years of studying and preparing to compete in Science Olympiad [...]]]></description>
			<content:encoded><![CDATA[<h2><strong>“I had way too much fun in school.”</strong></h2>
<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2013/05/ScienceOlympiad.jpg"><img class="alignleft size-medium wp-image-1384" title="ScienceOlympiad" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/05/ScienceOlympiad-300x198.jpg" alt="" width="300" height="198" /></a>It was one of the best compliments a 25 year old man can give his former Science coach. For some, it was also the most ironic. He was talking about middle school and high school, and all those intense years of studying and preparing to compete in Science Olympiad as a team. Fun? You bet!</p>
<p>I’ve tried, really I have—tried to believe in “new” ways, curriculum approaches, the different methods of education. But, after 18 years as a Science Olympiad coach, they never measure up to the comprehensive study, research, innovation that academic team competition provides. Few people have realized that the solution is already in front of us. There are students who have been benefiting from this for years.</p>
<p><span id="more-1320"></span></p>
<p>More than a little suspicion arises with the idea of using Science teams as a means to &#8221;solve&#8221; what traditional education has had difficulty accomplishing.  Science Olympiad is an entity that encompasses 23 areas of Science, an immersion into STEM (science, technology, engineering, math), which also includes technical and informative writing,<img class="alignright size-medium wp-image-1337" style="margin: 5px;" title="Students in Science" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/05/Naturvetenskap_1-300x200.jpg" alt="Students in Science" width="300" height="200" />laboratory skills, critical thinking, innovation, creativity, working with and respecting others, along with learning the knowledge, applying it through engineering, building and testing devices. This particular science organization as well as other competitive academic disciplines such as debate, drama, music and math competition, are what makes the hard work worth it. It provides the motivation to spend immeasurable hours researching, thinking about, practicing, constructing and testing…and then matching efforts against, and learning from others from other schools as well as from other states across the nation.</p>
<p>Those who have worked with competitive academic teams for many years realize the extraordinary potential they have in preparing young people for future careers.</p>
<p><strong>So, why aren&#8217;t more educators enthused about competitive academics? </strong>Here are some of their arguments:</p>
<p>For some, <strong>competition</strong>, it seems, is a bad word. The feeling is that a child shouldn’t have to compete. However, he does&#8211;if not with others, then within himself. He is competing in some form every day of his life—and school is a competition magnet. In this environment, he is competing with grades, academic standing, social acceptance&#8211; and then there are sports…football, soccer, basketball…  If competition is the culprit, we should take solace in the premise that the team functions much less competitively in an environment with its fellow members. Instead they learn to work together and support each other.  Despite all of this, many educators have been reticent to embrace the concept of using academic team competition as a serious curriculum platform.</p>
<p><strong><img class="alignleft size-medium wp-image-1346" style="margin-left: 5px; margin-right: 5px;" title="STEM" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/05/MakerMeetUpGardenCityID-225x300.jpg" alt="Science and Technology" width="225" height="300" />It is not for everybody. </strong>While some may not be comfortable in a direct competitive environment, there are levels within this environment—preparing, learning with, assisting, exchanging ideas, working on and testing projects together—being a part of the learning process and the success of the team—bringing a project or goal to fruition&#8211;again, the motivating factor. It is the reason for innovation, creativity, critical thinking.</p>
<p><strong>Competition discourages those who “lose.” </strong>It’s not all about winning.<strong> </strong>In fact, most people don’t get the top award. This learning environment is continual, alternating with small wins and challenges along the way. Those who have not done as well as they wished in events still want to come back and try again. They work to improve. They don’t lose the academic exploration and adrenalin rush in learning and testing skills and strategies with others. Good competition creates inspiration, not desparation.</p>
<p><strong>Loss of structured education. </strong>Tools, methods, longer school days, mandated policies, upside down and blended learning are all implementations and procedures. They aren’t bad or necessarily wrong. Many are beneficial and are good ideas. It’s just that they are not the point. It is not about method or tools. It is about enjoying learning, applying what you’ve learned in an exciting way and working together to reach a goal. How we learn and meet challenges becomes the innovation.</p>
<p><strong>Requiring too much of the students</strong>. Yes, it is a lot of hard work—and numerous extra hours, for both the coaches and the team members. Success in this type of learning is not a half-hearted venture&#8211;it is immersion.  Effective learning requires it. It is their choice. And, best of all, learning is fun.</p>
<div align="center"><img class="aligncenter size-medium wp-image-1368" title="Home School Colorado Science Olympiad Team" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/05/State-2nd-place-and-nat-announcement-300x217.jpg" alt="Home School Colorado Science Olympiad Team" width="300" height="217" /></div>
<p>The National Science Olympiad competition will be held May 17-18, 2013 in Dayton, Ohio. Competition events in middle school and high school divisions will be held May 18 between schools representing all 50 states. Interested in Science Olympiad? <a title="Science Olympiad" href="http://soinc.org" target="_blank">soinc.org</a>, or contact us at <a href="mailto:info@brindlewaye.com">info@brindlewaye.com</a></p>
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<p><strong> </strong></p>
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		<title>World of Learning</title>
		<link>http://brindlewaye.com/happy-earth-day/</link>
		<comments>http://brindlewaye.com/happy-earth-day/#comments</comments>
		<pubDate>Mon, 22 Apr 2013 16:44:31 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1306</guid>
		<description><![CDATA[]]></description>
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		<title>Brindle Waye in the Twitter World</title>
		<link>http://brindlewaye.com/brindle-waye-in-the-twitter-world/</link>
		<comments>http://brindlewaye.com/brindle-waye-in-the-twitter-world/#comments</comments>
		<pubDate>Wed, 06 Mar 2013 17:08:12 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[learning]]></category>
		<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1262</guid>
		<description><![CDATA[It’s business as usual in the environment of following and follower. What can Twitter tell us? Intriguing results are coming in. What have I learned from my tweets? Gathered from responses of my intimate but growing number of followers, I have discerned that security, in various aspects, is a high priority. Though this may indicate [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Pictofigo-Twitter-icon.png"><img class="alignleft size-full wp-image-1279" title="Pictofigo-Twitter-icon" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Pictofigo-Twitter-icon.png" alt="" width="100" height="100" /></a>It’s business as usual in the environment of following and follower. What can Twitter tell us? Intriguing results are coming in.</p>
<p>What have I learned from my tweets?</p>
<p>Gathered from responses of my intimate but growing number of followers, I have discerned that security, in various aspects, is a high priority. Though this may indicate a desire for secure data storage in business, it also very much includes personal safety and job security. We can infer that this is largely because of the environment in which we live. Economic instability and technological changes encompassing our consciousness flips and upsets the roles of teachers and the institution of education, shifts job requirements and threatens individual futures.   It seems that even the most adventurous of us might be hoping to find some solid footing somewhere.</p>
<p><span id="more-1262"></span></p>
<p>Take, for example, the <a href="http://bit.ly/14PipRy">“Gonna be close, but we’re safe”</a> tweet, which sparked a remarkable amount of interest, even though my followers didn&#8217;t know what the topic was about when they chose to view it. Curiosity, I’m sure. They may or may not have been disappointed to learn it was about the Asteroid 2012 DA 14, which passed within 17,000 miles of Earth. Of course, the damaging meteor explosion in Russia on February 15<sup>th</sup>, and the following pass-by of the asteroid did cause a number of folks around the world to consider how we can discourage a serious “hit” in the future to ensure earth’s safety.</p>
<p>Topics about change can easily be related to security issues, and these posts did draw some significant interest on my Twitter space. Change, in itself, is certainly uncomfortable.  It rocks the boat in more than a few ponds. Few people cared to <a href=" http://bit.ly/TzsNsU">“Imagine change,”</a>—and those who did, were probably wondering if I had figured out how to effect change gracefully. Sorry, in my experience, significant change is usually messy and sometimes painful. However, there was fluctuating interest, from very low to moderately high, in various topics of change. Tweets posted such as educational changes in K-12 schools and college, <a href="http://bit.ly/P8matg">‘Why Kids Need Schools to Change’</a> made a respectable showing. For those who haven’t seen as many changes as the hype predicts, I provided reasons through John Spencer’s article, <a href=" http://bit.ly/LHzkxW">“Why Change isn&#8217;t Happening.’</a></p>
<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Classroom_Activities.jpg"><img class="alignright size-full wp-image-1282" title="Classroom_Activities" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Classroom_Activities.jpg" alt="" width="200" height="133" /></a>From my interviews with various teachers, it appears as if new methods are causing a lot of confusion, frustration, and anxiety with them and within the school systems as they try to sort out the new ways to educate. A tweet about flipped learning months ago was phenomenally popular.  However, a recent mention of this upside down concept barely yielded any interest at all.  I have noticed a few enthusiastic blogs from a handful of educators describing how flipped or blended learning has revolutionized their classrooms—in a good way. However, it requires not only the ability to effectively switch teaching methods, but that students have access to appropriate technology to make it effective. Not all have been enthusiastic. Not everyone embraces replacing old, reliable methods with new.  It may take years to unlearn and relearn new ways.</p>
<p>Those in the field of teaching and training click-voiced their concerns about the aura of “instant” solutions through technology. Tweets about new technology changing learning, as well as everything else, had explosive but short-lived interest and were quickly replaced with more sustainable concepts, such as <a href="http://bit.ly/OTRlrj">“Tech—the tool,”</a> which received high response, as did articles <a href="http://bit.ly/Lsp6T0">“It’s Not just Add water,”</a> <a href="http://bit.ly/StOSr7 ">“Effective leaders&#8211;not technology,”</a>  <a href="http://buff.ly/VPtjBq">“Learning techniques—the worst, the best.”</a>  There has been some curiosity about just how iPads are doing in the schools. Are they effective? Despite all the previous buzz about iPads in the classroom, from my Twitter responses, and my discussions with educators in school systems in various pockets of the country, the reality is that not everyone has warmed up to them yet.  There are some schools that are already equipped with tablets for their students.  Recent studies of classroom use have emerged with articles concluding that iPads improve education. However, as for the idea of technology revamping education, I received much more activity on <a href="http://bit.ly/QWCS1w">“Don’t confuse technology with teaching.”</a></p>
<p>The emergence of MOOCs, boasting record breaking enrollments for free education, has confused the issue of “future” even more. Yes, large enrollments, but a significant percentage of people do not complete the courses for one reason or another. In other words, MOOCs might not be ready to emerge as a prominent educational resource just yet. Despite several well-respected universities adopting some of the MOOC courses into their online curriculum, there is still much to be ironed out concerning MOOC. I theorize that, yes, it will continue on its way toward an online educational advantage, but for-credit courses require wise direction and well-analyzed choices, which aren&#8217;t free.</p>
<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/500px-Diffusion_of_ideas.png"><img class="alignleft size-medium wp-image-1283" title="500px-Diffusion_of_ideas" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/500px-Diffusion_of_ideas-300x225.png" alt="" width="300" height="225" /></a>In my Twitter study, the push for innovation and creativity has, on the whole, received a lukewarm reception.  What appears to be the more compelling tweet is <a href="http://bit.ly/XaQLIH">“Nine Rules for Stifling Innovation.”</a>  Of course, the hope is that the reader will see this as irony and resolve to avoid these practices. Or, perhaps these rules could be utilized if the effort to innovate becomes a little too overwhelming?? In general, creativity and innovation have always been elusive in both education and in business. Though these concepts are now being touted as success factors for the future of our country, neither business nor education (with a few successful exceptions) is set up to embrace the environment that it requires.  Creativity is not a characteristic that can easily be understood—and usually can’t be explained by those who “possess” it. There are no specific rules to effectively implement creative or innovative thought in the workplace or in the traditional classroom—as well as elearning&#8211;despite some attempts to manage or schedule it.  <a href="http://bit.ly/X4YXOk">&#8220;Can you force creativity?&#8221;</a> A group response to my mention of encouraging creative thought is that you can’t teach creativity. I agree. However, you can allow it and provide a rich environment for it to grow.   To do so requires a transformation in the understanding of individual teachers/staff and company leaders to enable creative or innovative thought, such as asking thinking questions and expecting no definitive answers.</p>
<p>Most of all, businesses and educators just want an answer of how to go about making it all work without too much pain&#8211;<a href=" http://bit.ly/TO0WnK"> ‘5 tips to “ease transition into 21<sup>st</sup> century learning.”</a> <a href=" http://bit.ly/V4GRZB">“How to prepare high school students for college and career,”</a> <a href="http://bit.ly/L40m0Y">“Methods to teach critical thinking</a>, <a href="http://bit.ly/ImT8Hd ">“Skills to succeed at anything,”</a> and apps to make it easier. Change is not synonymous with easy, and for those who have relied heavily on the inflexibility of method and formula as a driving force, change will be even more difficult.</p>
<p>When weekends come, we wonder if we can give ourselves permission to lay business—and its technology&#8211;aside and enjoy recreational pursuits.  Evidence strongly suggests that we need it. Stress has a negative effect on us in many ways—both in physical and mental health as well as in productivity at work and school. But, will it be our ruin if we decide to have fun? This curiosity is evident with the phenomenal number of reactions to the tweet which revealed <a href="http://onforb.es/11ZX8XB">“14 things that successful people do on weekends.”</a> I’m not so sure the viewers were reassured—those “afflicted with” success are conflicted just like those striving for it.</p>
<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Impossible_cube.jpg"><img class="size-full wp-image-1284 alignleft" title="Impossible_cube" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Impossible_cube.jpg" alt="" width="213" height="179" /></a><a href="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Impossible_cube_different_view.jpg"><img class="size-full wp-image-1285 alignright" title="Impossible_cube_different_view" src="http://brindlewaye.com/newsite/wp-content/uploads/2013/03/Impossible_cube_different_view.jpg" alt="" width="203" height="176" /></a>When things get shaken up we end up with more questions than answers.  It&#8217;s anyone&#8217;s guess where the dust will eventually settle. There are too many variables to consider. If we look at the seemingly impossible as possibilities, then anything may be possible. As a country, for too many years we have relied heavily on succeeding within the status quo. There have been few changes in how business and education is run. This homeostasis of balance and comfort&#8211;has built a country that has become, to a large degree, resistant to and afraid of change, and often, not aware of the need. I see the present revolution involving technology and new concepts in learning as catch-up, making up for lost time. Thanks to the creators and innovators who dare to visualize past the present into the future, making impossibilities possible, the country is now realizing change as necessary for success—at least in words.   As unsettling as it may sometimes feel, we are in a good position&#8212;a place where we have more opportunity to create our own success—our own truths, so to speak—if we are willing to go on the adventure.  What’s even more important is that we enjoy the ride.</p>
<p>As for my tweet,<a href="http://bit.ly/Yjp7i"> ‘Say no more,’</a> that sentiment says it all, at least for now.</p>
<p>How accurate are these results? This information is gleaned from a simple analytic aspect of tweet subject and viewer response over several months. For a more in depth study, other factors could be considered. For example, this observation does not take into account the day of the week or the time posted to ensure the optimum viewing times. Nor does it investigate any other connective process that may lure people to twitter or the subject matter of the tweets.  It is an analysis based on people who are interested in learning and related subject matter.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Setting the Pace for 2013</title>
		<link>http://brindlewaye.com/end-of-year-message/</link>
		<comments>http://brindlewaye.com/end-of-year-message/#comments</comments>
		<pubDate>Mon, 24 Dec 2012 05:22:24 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[learning]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1224</guid>
		<description><![CDATA[This past year has presented many advances culminating into products that are changing the perspective and scope of learning in big ways. We are excited about these changes and look forward to what the next year will bring. Along with the new comes a responsibility to offer customers the best, up-to-date quality choices for business [...]]]></description>
			<content:encoded><![CDATA[<p>This past year has presented many advances culminating into products that are changing the perspective and scope of learning in big ways. We are excited about these changes and look forward to what the next year will bring.</p>
<p>Along with the new comes a responsibility to offer customers the best, up-to-date quality choices for business and academic learning.  Brindle Waye is continually anticipating and preparing for the future of elearning and the changing perspectives of education in the U.S. and beyond.<br />
<span id="more-1224"></span></p>
<p>The realization of the possible and probable impact of quickly evolving technology, along with consequent rapid information and accessibility in various learning capacities, may at times seem daunting to businesses and academia when considering its implementation. This is understandable.  Much is and has been recently embraced in the name of learning as we watch and predict what will be embraced in the future. That&#8217;s why one of our primary goals is making sure Design-a-Course is not only cutting edge but easy to use, and we will continue to assist our customers in navigating this changing landscape.  These are exciting times!</p>
<p><img class="size-medium wp-image-1234 alignright" title="Merry_X'mas" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/12/Merry_Xmas-225x300.jpg" alt="" width="225" height="300" /></p>
<p>Various new technologies are tools that can enhance and motivate learning&#8211; to provide quick accessible information efficiently and to communicate and share ideas with others effectively in various parts of the world. New technology is not the end-all solution for education, but as tools, these new creations can prove to be strong motivators—and will continue to provide inspiration—to think…to learn…and allow individuals to make their own positive contributions, both in business pursuits and personal endeavors.  Brindle Waye is dedicated to providing a powerful, up-to-date elearning platform to help you achieve success in 2013. We are ready when and where you are!</p>
<p>As we emerge into the new year, we offer a continuous hope for your learning success&#8211;from all of us at Brindle Waye.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>This New World</title>
		<link>http://brindlewaye.com/the-new-world/</link>
		<comments>http://brindlewaye.com/the-new-world/#comments</comments>
		<pubDate>Fri, 26 Oct 2012 10:23:18 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[learning]]></category>
		<category><![CDATA[Science]]></category>
		<category><![CDATA[elearning]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[society]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1176</guid>
		<description><![CDATA[Changes are occurring because of new technology which has enabled the ability to rapidly acquire massive amounts of information on any topic. These changes have affected not only how organizations train their employees and how the role of teachers will change, but have also created differences in thinking in the individual.  There has been a lot of debate and speculation about how [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/SteveMann_self_portrait_for_LinkedIN_profile_picture_from_dsc372b-1.jpg"><img class="size-full wp-image-1186 alignleft" title="SteveMann_self_portrait_for_LinkedIN_profile_picture_from_dsc372b (1)" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/SteveMann_self_portrait_for_LinkedIN_profile_picture_from_dsc372b-1.jpg" alt="" width="256" height="256" /></a>Changes are occurring because of new technology which has enabled the ability to rapidly acquire massive amounts of information on any topic. These changes have affected not only how organizations train their employees and how the role of teachers will change, but have also created differences in thinking in the individual.  There has been a lot of debate and speculation about how everyone constantly being &#8220;plugged in&#8221; to so much information and communication all the time is affecting our lives.<span id="more-1176"></span></p>
<p>Like most people who are adapting to this new world, I have no idea what I would do without instant answers or access to years of research at my fingertips. My smartphone and my mobile tablet are almost always within reach. I can take an online course at my own pace under the umbrella at the beach&#8211;or near a warm fire at the ski lodge&#8211;in lieu of a semester of attendance in a classroom 50 miles away. The advances of eLearning and new technology have made my day&#8230; or days.</p>
<p>In those rare moments when I am stranded with a magazine and no internet-connected device, during the course of reading an article, my right index finger inadvertently moves to touch the page&#8211;the picture? the title?&#8211;to learn more.  When the realization hits me that there is no other information source, well, I&#8217;m disappointed. Like wishing my best friend had come along with me.</p>
<p>I used to live in that other world, before technology hit the fan, so to speak. I guess you could say it was a slow world in comparison&#8230;yet, for a few exceptions, I don&#8217;t remember it that way. How did I handle information before Google was at my disposal? I reasoned, inferred, connected with my experiences, came to my own conclusions or discussed it with others. If I was really interested in the topic, I experimented or did more research&#8230; at the library&#8230; or bought a book at the bookstore.</p>
<p>Things are different now.<a href="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/Josh_and_Smart_Phone.jpg"><img class="size-medium wp-image-1187 alignright" title="Josh_and_Smart_Phone" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/Josh_and_Smart_Phone-200x300.jpg" alt="" width="200" height="300" /></a></p>
<p>We are inundated with tons of information&#8230; but all this information also has the capacity to weigh us down.  There&#8217;s both celebration and challenge concerning this fact. Having access to a wealth of information on any topic is a learning addict&#8217;s &#8220;dream come true,&#8221; but it can also be overwhelming. How do we handle it? How do we deal with vast information resources always just a touch away?</p>
<p>Well, some deal with it better than others. <a href="http://yourlife.usatoday.com/mind-soul/story/2012-03-26/Technology-can-push-our-crazy-buttons-rewire-brains/53792424/1">Some are suggesting</a> that, because of the enormous amount and variety of information thrust at us at such a rapid pace through the use of multiple  technologies, more new tech enthusiasts are exhibiting symptoms of ADHD and other learning/social issues&#8211;what have long been considered learning disabilities. I can believe it. After researching on the &#8216;net for several hours, I recognize my long-time associate only because he is at the desk I expect him to be. It takes a while for other identifying elements of &#8220;true&#8221; recognition to kick in.</p>
<p>It&#8217;s this way, we can take in only so much information at a time.  Then we have to process it in some way before we can ingest more. When a variety of balls are thrown to us at one time, we find ourselves stressed, diverted, jumping from one ball to the next, kicking or catching, whichever is appropriate, trying to keep up. Sure, some of us have become really good at juggling. But, sometimes we have to let the balls drop and focus on just one, because all-at-once is just too distracting and too difficult to maintain. As one elderly gentleman confided in me, &#8216;All of this knowledge makes my head hurt.&#8217; Yes, we probably<em> are </em>changing how we think and process information. The question is, do we want to change? Well, we&#8217;re always changing.  Maybe the bigger question is <em>how</em> do we want to change?  Our new online world can be used in a variety of different ways, and <a href="http://www.bbc.com/future/story/20120424-does-the-internet-rewire-brains">we have to decide how we want our brain rewired.</a></p>
<p>In research, the rules have changed in that we now have much more easily accessible information to look through much more quickly. Now, we have to find what is important in a massive word count&#8230;and then connect it with other information. It gets down to this: no matter which tools we use to acquire information, we still have to know how to sort it all out&#8211;how to be discerning information readers, collectors, and connectors&#8211;and how to build upon this information to make the point.</p>
<p><a href="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/256px-Study_Group.jpg"><img class="alignleft size-full wp-image-1190" title="256px-Study_Group" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/256px-Study_Group.jpg" alt="" width="256" height="192" /></a>Indeed many people believe that almost our entire education system has been made obsolete, and that we need to substantially <a href="http://chucksblog.emc.com/chucks_blog/2012/06/rewiring-the-human-brain-in-the-era-of-big-data-analytics.html">rethink our strategies</a> to train people who are able to better succeed in this modern world.  Some things that we consider to be core subjects in schools may well be able to be eliminated entirely in favor of the skills necessary to process and understand the flow of information we are being fed.  After all, it&#8217;s pretty rare that we ever have to remember fundamental concepts or knowledge anymore.  We can just look them up online.  What we have to do instead is be able to understand, interpret, judge the merits of, and utilize the wealth of information at our fingertips.</p>
<p>The world has become a vastly different place in only about 20 years time. It&#8217;s possible that we have not seen such a major change in people&#8217;s daily lives since the move from an agrarian society with individual family farms to an industrialized one where people live in cities with tons of other people around them all the time. This movement is primarily a change in the way people communicate and the way people learn. Therefore, those of us interested in learning and teaching need to take notice.  We should make sure that our methods are not outdated, that not only <em>how</em> we teach but <em>what</em> we teach is in keeping with this new type of person who is being formed in this new world.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>It&#8217;s About Time</title>
		<link>http://brindlewaye.com/its-about-time/</link>
		<comments>http://brindlewaye.com/its-about-time/#comments</comments>
		<pubDate>Tue, 09 Oct 2012 09:35:40 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[learning]]></category>
		<category><![CDATA[Science]]></category>
		<category><![CDATA[brain]]></category>
		<category><![CDATA[science]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1105</guid>
		<description><![CDATA[&#160; &#8220;Three pounds of nerve tissue underneath the skull are capable of perceiving, thinking, and acting with a finesse that cannot be matched by any computer.&#8221; It isn&#8217;t like we haven&#8217;t tried to match it.  Computer &#8220;intelligence&#8221; is modeled after the brain, or at least the workings of the brain as we know it.  Without [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<p><strong>&#8220;Three pounds of nerve tissue underneath the skull are capable of perceiving, thinking, and acting with a finesse that cannot be matched by any computer.&#8221;</strong></p>
<p><img class="size-thumbnail wp-image-1117 alignleft" title="Brain Head" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/BrainHead-150x150.jpg" alt="" width="150" height="150" /><strong>It isn&#8217;t like we haven&#8217;t tried to match it. </strong> Computer &#8220;intelligence&#8221; is modeled after the brain, or at least the workings of the brain as we know it.  Without a doubt, development in the field of computer technology and artificial intelligence has been impressive.  The thing is, there is a lot we don&#8217;t know.  And it is what we don&#8217;t know that keeps us searching to learn more. <span id="more-1105"></span></p>
<p><strong>Terry Sejnowski and Tobi Delbruck recently wrote <a href="http://www.nature.com/scientificamerican/journal/v307/n4/full/scientificamerican1012-54.html">an article on this in Scientific American</a>.</strong> They are researching how the brain uses its extensive signaling system to choose and use information. In their research, Sejnowski and Delbruck are discovering how the brain efficiently utilizes <em>brain spike timing </em>to quickly and efficiently &#8221;encode&#8221; and use information that it considers important. <img class="wp-image-1109 alignleft" style="margin-right: 5px;" title="Firing Synapses" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/neurons-150x150.jpg" alt="" width="151" height="134" /></p>
<p><strong>&#8220;The brain achieves this feat of cognition, in part, by carefully <em>timing</em> the signals that flash across the trillions of connections that link billions of brain cells.&#8221;</strong> Neuroscientists have become particularly interested in the brain&#8217;s rapid transport ability referred to as<strong> <em>spikes</em>, defined as &#8220;millisecond sharp rises in voltage&#8221;</strong> that communicate &#8220;through and between neurons&#8221; within massive networks in cells. While this is impressive enough, it&#8217;s the <em>coordinated timing</em> of these spikes that is crucial to effectively and successfully accomplish each &#8220;task.&#8221;</p>
<p><strong>Researchers have found that synchronized spikes, voltage sent almost at the same time to a specified location, create a stronger signal and emphasize the importance of an &#8220;event.&#8221; </strong>These spikes, each of which may <img class="wp-image-1108 alignright" title="Lightbulb Head" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/LightbulbHead-150x150.jpg" alt="" width="96" height="88" />be carrying unique information about a visual object or event, together produce the &#8220;picture,&#8221; or at least our perception of the picture or object. Scientists believe that this synchronization of spikes, which send information toward a particular &#8221;receiving neuron&#8221; within a cell, is significant in forming<strong><em> long-term memory.</em></strong> Could it also be that a group of rapid voltage signals zapping a designated area of the brain create those &#8220;light bulb&#8221; moments we sometimes have?</p>
<p>Of course, there is much more research necessary before anyone will sufficiently understand the intricacies of exactly how the brain knows when to send rapid electrical impulses to the right place at the right time, as well as the ability to decipher neuron communication utilizing synchronous spikes. But scientists are getting closer. In a somewhat circular irony, computers, whose complexities are emulated by our known knowledge of the brain, have enabled further research into the actions and reactions of neurons and spike timing through computer modeling of the nervous system related to brain function.   Since much of Sejnowski and Delbruck&#8217;s research has involved timing in regard to the &#8220;visual system,&#8221; we can look forward to faster and more efficient video abilities in the future, as research is well underway concerning how to implement &#8220;spike timing&#8221; into video production.</p>
<p>Sejnowski and Delbruck know that their findings, and the research of their colleagues, as they continue to explore the brain&#8217;s code system, will eventually change the way computers are built and how they process information. They also feel that it will give us a better understanding of human behavior, noting autism as one example.  Ultimately,<strong> it will redefine the &#8220;science&#8221; of how we learn.</strong></p>
<p><img class="wp-image-1118 alignright" style="color: #0000ee; font-weight: bold; text-decoration: underline;" title="Old Pocket Watch" src="http://brindlewaye.com/newsite/wp-content/uploads/2012/10/old_pocket_watch.png" alt="" width="49" height="57" /></p>
<div><span style="color: #0000ee;"><strong><span style="text-decoration: underline;"><br />
</span></strong></span></p>
<p style="text-align: left;">Just how and how soon will this and future neuro-research change our reality? Intriguing questions&#8230;I&#8217;m sure the possibilities roaming around in our brain cells are waiting for that neuronic &#8221;spike&#8221; moment.  <strong>Time, or<em> timing</em>, will tell.</strong></p>
</div>
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		<title>Why Ask Why?</title>
		<link>http://brindlewaye.com/why-ask-why/</link>
		<comments>http://brindlewaye.com/why-ask-why/#comments</comments>
		<pubDate>Wed, 26 Sep 2012 17:18:50 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://brindlewaye.com/?p=1028</guid>
		<description><![CDATA[You see it everywhere, not just in business&#8211;how to accomplish, how to sell, how to use the formula to solve the math problem.  What&#8217;s missing is why. Procedure&#8230;Goal&#8230;Expectation. Is it necessary to know why? Does it make a difference in sales&#8230;production? It&#8217;s not that we need to ask the question why for our every move, [...]]]></description>
			<content:encoded><![CDATA[<p>You see it everywhere, not just in business&#8211;how to accomplish, how to sell, how to use the formula to solve the math problem.  What&#8217;s missing is<em> why</em>.</p>
<p>Procedure&#8230;Goal&#8230;Expectation. Is it necessary to know why?</p>
<p>Does it make a difference in sales&#8230;production?</p>
<p>It&#8217;s not that we need to ask the question why for our every move, but to ask the why of our actions as a whole.  We may ask why we are in engineering, food service, software development, retail, education&#8230;but perhaps what is even more relevant&#8211;why is what I am doing important to me? To others?</p>
<p><span id="more-1028"></span></p>
<p><strong>Why is <em>why</em> important in business?</strong></p>
<p><em>Without the why in our actions, there is no sustainable purpose.</em></p>
<p>Eventually the question will surface in employees&#8217; minds, begging for an answer.  If not addressed upfront, the employer runs the risk of employee dissatisfaction, frequent employee turnover, non-productive work environment.</p>
<p><strong>Why am I here?</strong></p>
<p>Making money to pay the bills is a typical answer, though it is usually not the answer given to the prospective employer when he poses the question, &#8220;Why do you want to work here?&#8221; And, in reality, it is rarely the only reason.  Money may be a fantastic motivator, but that alone does not sustain employees in the company if they have a choice.  If there is dissatisfaction or no reason for loyalty, employees will look for other jobs to make money.  Choosing a career because of money alone can run a business afoul in several ways.</p>
<p><strong>The absence of why:</strong></p>
<ol>
<li> Breeds dishonesty.</li>
<li> Creates apathy toward customers&#8217; needs.</li>
<li> Prioritizes self and not service.</li>
<li> Prevents employee or customer loyalty</li>
</ol>
<p><strong>As an employer, if money is the one enticing factor in hiring,</strong></p>
<ol>
<li> Will your choices for hiring be the people you really want?</li>
<li> Will your employees be fickle&#8211;if someone offers them more, what is keeping them at your company?</li>
<li> Can you keep up with the monetary challenge?</li>
</ol>
<p><strong>The Point of Loyalty</strong></p>
<p>Why do employees care about their work?  Do they believe in the product they are building or selling, the subject they are teaching?</p>
<p>Since the employee invests so much of his time and energy into a career, the sustaining force is belief in the cause, mission, or product that he is responsible for and what he is working toward accomplishing.</p>
<p>Several considerations come into play.  We all need to fulfill our self-worth, to be contributors to society.  If we do not have a purpose, or if not provided a purpose, how long can we remain in that situation?  How long should we?</p>
<p><strong>How much does loyalty cost?</strong></p>
<p>While it is true that the offer of stocks, generous benefits and vacation time, etc., may lure the prospective employee to the company, realize that other employers in a competitive hiring process may offer the same or more.  One-upping may work in the hire, but it doesn&#8217;t guarantee the employee will stay long or be as effective as hoped.</p>
<p>To build a strong, loyal company, employees need to feel they are investing their time, energy, and priorities in a worthwhile venture.  The company cost is an investment in its employees so they are willing to build a successful, worthwhile company.</p>
<p><strong>How To Attain Loyalty</strong></p>
<p>Employee training/learning should include, first and foremost, <strong>company pride in its employees and its customers. </strong> Then, weave this theme into the framework of the company.</p>
<p><strong>Employees need to know:</strong></p>
<ol>
<li>What product(s) or services the company provides.</li>
<li>What positive factors set your company apart from its competitors.</li>
<li>Ways in which the company demonstrates its respect for customers.</li>
<li>How quickly and how often employee contribution is appropriately and genuinely realized. Positive Action - Positive Reaction. Does anyone really care about &#8220;employee of the month?&#8221;</li>
<li>How much your employer is willing to invest in you to become a better employee&#8211;this includes listening, training, personal education, flexibility in schedules, job placement to match abilities/increase satisfaction and productivity.</li>
</ol>
<p>When the employer believes in the employee&#8217;s value to the company and provides the incentive to trust and believe in the company&#8217;s intent, as well as product and service, chances are high that employee(s) will be valuable not only in production, but will increase sales by singing the company&#8217;s praises and standing proud of its accomplishments.</p>
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		<title>Investments in Human Capital</title>
		<link>http://brindlewaye.com/investments-in-human-capital/</link>
		<comments>http://brindlewaye.com/investments-in-human-capital/#comments</comments>
		<pubDate>Fri, 08 Jun 2012 11:53:06 +0000</pubDate>
		<dc:creator>Chelsea</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://standoffsoftware.com/test/?p=802</guid>
		<description><![CDATA[I helped run an academic conference hosted by the Society for Interdisciplinary Studies of Social Imagery a couple months ago, and in the process attended a lot of the sessions. One of them particularly intrigued me. The speaker explained his research into learning techniques and described how traditional classroom learning is not very effective because [...]]]></description>
			<content:encoded><![CDATA[<p>I helped run an academic conference hosted by the Society for Interdisciplinary Studies of Social Imagery a couple months ago, and in the process attended a lot of the sessions. One of them particularly intrigued me. The speaker explained his research into learning techniques and described how traditional classroom learning is not very effective because it defines ‘passing’ but does not reward improvement appropriately. The analogy he used was with sports. If a very unskilled baseball player has a .15 batting average and through work doubles that average, he is praised highly for that improvement and is considered a good player. But if a very underachieving student makes a 20% on an essay and then works hard and doubles that score, he is still failing and gets no praise. Think how much better your worst employees would be if they doubled their job performance. Would they be the best employees in your organization? Maybe not, but I bet they’d become very good employees. This speaker at the conference advocated achieving this improvement by rewarding progress, instead of just for reaching a particular goal.</p>
<p><span id="more-802"></span></p>
<p>In theory, this is a great concept. We even have a term for it: longitudinal evaluation of progress. When you get into the details of applying the idea, however, it seems to me there are a lot of potential concerns. For example, if we are rewarding progress, how much progress is required for the effort to be praiseworthy. We don’t want to hand out participation medals to all our employees. As the villain “Syndrome” from the movie The Incredibles points out, “when everyone is super, no one will be.” That means we have to reward employees for reaching a certain point, but not necessarily the final point we want them to reach. But then what if they make progress toward that lower goal but don’t reach it? Do we reward them for that progress? The conference presenter didn’t directly address this question, but he did say something that I think answers it. It was the most interesting thing he said in my mind, mostly because so many people think it and so few say it. He said the problem with high schools isn’t that they have high drop-out rates, but that they pass so many people who should fail. In business terms, we can translate this statement as “the main problem that traditional instruction encourages isn’t discouraging learners and causing them to give up but encouraging students to move forward who need to spend more time learning the current lesson.”</p>
<p>I think this is a concept we often overlook in all forms of education, but especially in a business setting where time is money. The longer it takes someone to complete their training, the less time they spend actually doing the job. But isn’t it better to let our employees take a little longer to learn and then be more productive after? And if our focus is to encourage our employees to be better equipped to do their jobs and have more understanding of the underlying principles and skills, isn’t it better to tell them to take their time and understand the basic lessons before moving to the more advanced ones? We have a cultural stigma about being “held back” in school or being “slow” to learn, but people who spend more time paying attention to the details of what their training is teaching are more likely to be better employees in the future. Longitudinal evaluation may be the way to go, but be sure to apply it in an environment built to foster understanding so your employees can take the time to do their jobs better in the future. Invest today, make money tomorrow.</p>
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		<title>Speak Between the Lines</title>
		<link>http://brindlewaye.com/speak-between-the-lines/</link>
		<comments>http://brindlewaye.com/speak-between-the-lines/#comments</comments>
		<pubDate>Thu, 17 May 2012 11:55:37 +0000</pubDate>
		<dc:creator>Chelsea</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://standoffsoftware.com/test/?p=804</guid>
		<description><![CDATA[We’ve all heard about the importance of communication in business. Good communication skills are pushed in classrooms, reiterated in workshops to improve business performance, and sold by vendors in almost all disciplines as the one change that will fix your problems. The reason for this is simple: it really is important. Of course you probably figured I [...]]]></description>
			<content:encoded><![CDATA[<p>We’ve all heard about the importance of communication in business. Good communication skills are pushed in classrooms, reiterated in workshops to improve business performance, and sold by vendors in almost all disciplines as the one change that will fix your problems. The reason for this is simple: it really <em>is</em> important. Of course you probably figured I was going to say that, but let me explain before you roll your eyes and decide I’m selling something.</p>
<p><span id="more-804"></span></p>
<p>What I have noticed most about the people I work with in various business pursuits is their emails. A retail store in Florida had a District Manager who had been promoted through the ranks. He was considered by the company to be one of the better Managers in that area, and when I spoke with him in my store he had good ideas, good plans for implementation, and respect for his employees. Despite that, I’ll always remember him as the man whose emails told me to “sale” more products and to not be a door “greater.” For all his business acumen, that DM was the joke of our store’s management staff because he couldn’t spell in his emails. I don’t believe this manager couldn’t spell the words he constantly misspelled; I think he simply believed it didn’t matter. It mattered to us, because we wanted to respect our district manager and to believe that having his job meant something, and he was proving us wrong. I was pretty caught up in the company’s internal sales pitch when I walked into that management position in Florida; I believed in the company and defended them to anyone I thought might not like my employer. It took less than a year for this manager to turn me from a dedicated employee loyal to the company to someone who passed up a promotion and ultimately left the company.</p>
<p>As a marketer, I have a lot less than a year to catch the attention of my customers and build loyalty. I have something closer to three seconds to make you care what I’m saying. No room for typos, boring wording, or rambling explanations. But marketing isn’t the only place where that’s true. A long-winded training slide is likely to be skimmed at best, no matter how important the core concepts being explained are, unless it also contains carefully chosen wording to keep the reader interested. Even in places where we don’t expect careful word choice, however, it is important. I gave the example of the district manager I knew, but everyone can find an example of someone who has not been careful with their communication and as a result has alienated coworkers, bosses, or worst, customers. A business can’t afford people with under-developed communication skills. Thankfully, communication is something that can be taught. Here are some tips to use and share.</p>
<p>1. <strong>Write multiple drafts.</strong> Yes, this takes time, and yes, time is money. Just remember, it takes more time for your audience to muddle through an unclear message, misunderstand what you’re saying, and then be corrected than it does to carefully plan and compose a message through multiple drafts.</p>
<p>2. <strong>Proofread your emails</strong>, and get someone else to do it in case you miss something; you don’t want to be the laughing stock of the department you are sending it to. This takes more time than throwing something together and sending it, but my management staff lost a lot of time making fun of our DM. Do you think your department won’t?</p>
<p>3. <strong>Consider your intent and audience.</strong> These are often listed separate, but I’m putting them together because I think you can’t do one without the other. Before you write, you need to know what you want to get from your audience, which means you need to know who they are, what they want, and what they can give you in return for your effort. Don’t write a sales pitch to your IT department, it’ll annoy them, but never write an IT explanation to a customer.</p>
<p>4. <strong>Be simple and concise.</strong> Don’t ramble, however important the extra information seems to you. Include only what your audience needs to know to act, and do so with simple word choices. The more complex word is probably more accurate, but it does less good when your reader chooses not to look it up.</p>
<p>5. <strong>Finally and most importantly, organize your message in a logical fashion.</strong> The best word choice, proofreading, and planning available will do you no good if you jump between topics with no connections and no warning. It is easy to lose your audience if the structure is difficult follow.</p>
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		<title>Rapid Transit</title>
		<link>http://brindlewaye.com/rapid-transit/</link>
		<comments>http://brindlewaye.com/rapid-transit/#comments</comments>
		<pubDate>Tue, 15 May 2012 11:56:48 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Science]]></category>

		<guid isPermaLink="false">http://standoffsoftware.com/test/?p=806</guid>
		<description><![CDATA[‘Aoccdrnig to a rsearch sduty at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoetnt tihng is taht the frist and lsat ltteer be in the rghit pclae. The rset can be a toatl mses and you can sitll raed it wouthit porbelm. Tihs is bcauseae the [...]]]></description>
			<content:encoded><![CDATA[<p>‘Aoccdrnig to a rsearch sduty at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoetnt tihng is taht the frist and lsat ltteer be in the rghit pclae. The rset can be a toatl mses and you can sitll raed it wouthit porbelm. Tihs is bcauseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe.’ (from PositScience website.)</p>
<p>The brain is an interesting body part–the extent of its capabilities still mysterious and largely unexplored. Thinking about this mastermind reminds me of a speed reading course I took a very long time ago. My intent in taking the course was to lessen the time for reading requirements in college, allowing more time for other studies–or at least that’s what I maintained. While I did not learn to devour War and Peace in 5 minutes, I did manage to come away with a much greater respect for brain function.</p>
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<p>What I did learn was that the brain is extremely capable of processing an entire page of words in a couple of seconds–that we really don’t have to annoy our mental processes by actually reading word to word, phrase to phrase or even paragraph to paragraph. Doing this is “dumbing down” the transfer of words on a page into what are phenomenally rapid brain circuits. The course instructor viewed the eye as a very efficient office scanner–or a copy machine. It is not necessary to comprehend the content of the page being scanned, not until the information is presented to the recipient. Let the brain do the work, in other words. It will then send this processed message to your mind–many times faster than you “personally” delivering the message to your brain in increments within your limits.</p>
<p>As I said, I didn’t learn to be a head-of-the-class speed reader, but I did learn to look at the whole page, which is, for my purposes, an overview of the content. What information I miss is easy to pick up on the second look. Speed reading became a course in trusting my brain instead of trying to control the entire process myself.</p>
<p>Of course, sometimes, you might just want to take the afternoon off, pick up a good book, and linger in that created world for more than a few minutes–and, to me, that’s just fine, too.</p>
<p>For some fun “brain” activities, as well as information, I have found the Posit Science site especially interesting:</p>
<p><a title="Posit Science" href="http://www.positscience.com/" target="_blank">http://www.positscience.com</a></p>
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